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No ’far’ is too ‘far’

Adenta, Oyarifa, Spintex, Ashaley Botwe, these are areas in Ghana’s capital that a little over a decade ago seemed so far away from the city centre. Most of these areas were known to be bushy and undesirable. To the extent that most people could not even imagine owning property in those areas, let alone living there.

Fast forward to today, the story is the complete opposite. In fact property value in these areas, be it a house or a piece of land has more than doubled, especially for those properties on the side of the main road. These areas now have decent roads, thriving businesses, recreational places and amenities.

You may be wondering where on earth I’m going with this?  Well, just pause for a moment and let your mind wonder to places like Aburi, Kuntunse, Pokuase, Nsawam, Kasoa and Prampram. What was the first thought that popped into your mind at the mention of these places? Let me guess, far? Villagelike? Underdeveloped? Crazy traffic?  Long drive to and from work every single day?

Granted, neighborhoods like Cantonments, Ridge, East Legon, Osu, Labone, Airport Hills, Airport Residential are almost everyone’s idea of a dream area to reside in. Such areas have been labeled as affluent or “rich peoples” areas, as most Ghanaians will put it. Unfortunately value of property in such areas is so high that it is simply out of the reach of most people. But all is not lost.

Just to quote Gary McCausland, an Irish Chartered Property Surveyor, property developer/investor, author and former television presenter, A good location doesn’t mean the best area in town….. If you buy in the centre of the best area then you are going to pay the highest price and that doesn’t leave you any room to make a profit. A good location, for me, means somewhere on the fringes of a good area that, in time, can become part of that good area”.

This advice was meant for property developers, but doesn’t that go a long way to benefit buyers as well? Whatever extra cost the developer is hit with will ultimately affect the final price of the property. So in the outskirts of the capital, where land is cheaper, guess what?…

Needless to say, you get the property at a much cheaper cost, as compared to those in the city centre, and in the next 5 years to a decade, the value of your property will definitely go up, even double. But don’t take my word for it, ask those property owners in Adenta, Oyarifa, Spintex and Ashaley Botwe.

Other advantages of living on the ‘fringes’ of the city centre is that you experience the best of both worlds. It is not just a myth that in the outskirts, there is less pollution, therefore the air is cleaner, the area is less noisy, and food is relatively cheaper and fresher. This is actually true. So you get to work in the city centre, where all the ‘action’ is, and then come home to a serene and stress free environment.

Additionally, roads leading to such areas are now in very good condition and constantly maintained because they connect to other regions of the country. Also, some of the property developers in those areas provide good internal roads, utilities and amenities for their residents.

Actually, the longer you wait to buy, the farther away from the city centre the developments go.

So the next time you hear Prampram, Aburi, Kuntunse, Pokuase, Nsawam and the like, FEAR NOT.

 

Written by Daphne Amarkai Quayson

Sales and Marketing Officer

Emerald Properties.

This article was first published in the Business Finder, April 21 edition, in our new column, REAL ESTATE 101

CategoriesUncategorized

Is mortgage for me?

 Have you ever found yourself asking this exact same question? You are not alone. Most people have a fear of mortgages and others are simply put off by it due to the following reasons:

  1. Tough monthly payment spread over 15-20 years
  2. Low accessibility of mortgage against high priced properties
  3. Others calculate the total cost of principal and interest and conclude that it’s not a good deal because it amounts to paying three times the value of the house.

Hopefully, this article might help to allay your fears or at least address your concerns on the subject.

For starters, acquiring a mortgage gives you financial discipline. It might appear tough on the surface, especially when those deductions are going through your account every month. But see it as money that could have been wasted on other less important things like excessive entertainment or lending to others who might never pay you back.

You also get to enjoy the property even before you have finished paying for it.So it satisfies your immediate need of having a ‘roof’ over your head, a fully completed ‘roof’ at that.  It is just like paying rent every month but with the added benefit of owning the property at the end of the payment period. Sweet right?

When looking to acquire a mortgage to buy a house, some property developers give you options for properties within your income range, like a ‘shell’ unit (a house which has the exterior completed with windows, a wall and a gate and painted but the interior is left to the buyer) or an expandable unit which you may expand at your own pace.

In addition, owning a house gives you equity release. That is, the prospect of securing a loan against that house whenever you need it. This is a means of retaining use of your house which has capital value, while also obtaining a lump sum or a steady stream of income, using the value of the house.

At this point, I imagine you are smiling and nodding in agreement. But there is more.

Please do not forget that by the time you have finished paying off the mortgage in about 15 to 20 years, the value of the property would have similarly tripled earning you more money if you decided to sell it off.

Need I say more?

 

Written by Daphne Amarkai Quayson

Sales and Marketing Officer

Emerald Properties.

 

This article was first published in the Business Finder, April 14 edition, in our new column, REAL ESTATE 101

 

 

CategoriesUncategorized

Real Estate 101, Emerald Properties’ weekly column in The Business Finder newspaper!

We have some exciting News for you.  On Thursday April 7, 2016, Emerald Properties published our first news paper Column, REAL ESTATE 101, in the weekly Business Finder newspaper. This is the first of many exciting articles that will be published from our company going forward.

We want our cherished customers and fans to know that we are not just here to sell beautiful homes, but also to keep them informed and updated on real estate trends and tit-bits concerning the industry.

Watch out for this weeks article!!!

CategoriesUncategorized

To buy or to build? A home owners dilemma

“You developers, build for half the price you sell your properties for, there is no way in Mahama’s Ghana that I would buy from you guys, I would rather buy land and build in my own time”.. that was an acquaintance of mine, Kwame Chisel, vehemently protesting when I tried to make a sales pitch. Kwame isn’t alone in his doubt, he belongs to a pool of prospective homeowners who are suspicious of the build quality and seemingly  unrealistic margins.  Well, for any salesman,  objections are as commonplace and it also presents a perfect opportunity to educate and eventually convert a doubting Kwame into a believer and a willing buyer. So I sat Kwame down and had a profound chat with him while we waited for our coffee in Accra’s latest Cafe. If you are curious, here is transcript of our chat.

Return on Investment

“Kwame, I understand where you are coming from, but I also believe you are making a sweeping generalization. Yes, it may be true that some developers add unrealistic margins which inflate house prices; however, not all developers are greedy, until you have considered all the elements and peculiar dynamics of what goes into pricing, you may just be making an emotive statement rather than one from a position of facts. So Kwame, your first consideration when thinking about building or buying a house is that you should consider it as an investment; one which would not only provide you a place to lay your head or cook but one with futuristic returns. “Nii “Kpa rough eh” Kwame blurted out in Ga.”Nii, my landlord is giving me “Wahala” and you are talking about return on investment, why house be treasury bill? ”.  I literally shook my head but wasn’t deterred; I was determined to win a soul. “The devil is a liar I muttered under my breath”. “Kwame, if you would only let me finish; you would understand what I mean by return on investment”.

“So Kwame, I still insist that house purchases should be seen as investments which should provide you optimum value, what you may not be considering is the real value of your house price  as against the nominal value which for you is four walls with fittings and fixtures.  Let me break it down for you. For a house to move from design on paper to brick and mortar, you need land, building material and infrastructure i.e roads, water and electricity to make it habitable right? For some self-builders like you, acquiring the land, building materials and engaging a contractor is all that matters. Sure, you can build a house that way but what you may not have considered are the time and energy you will expend supervising contractors to ensure leakages and wastage is kept to a bare minimal. You also fail to take into account the extra cash to be spent on burglar proofs, electric/wired fencing; extra pipes and cables to connect to water and electricity. You also fail to realize the extra cost you may incur by driving on very dusty, bumpy roads. You are sure to visit the mechanic more and even your doctor. All these are costs that you would “not see”.

The Real Value

Having shown the cons of self-build, it would be important to highlight the pros of buying a house in a serviced area or gated community. In these environments, you would not have to grapple with bad or inaccessible infrastructure; security would be provided; you and your children would have access to neighbours of similar standing or like-mindedness, which would provide the perfect environment for your children to develop. These are some of the real value you would gain by buying a house, typically built by real estate developers in a gated community/serviced area. “Kwame, as for the margins, isn’t it only fair that by pooling all these resources together, the developer gets a little compensation? What you like to call “Noko-fioo”?

Just as i quizzed Kwame, our coffee arrived. “You see Kwame, you could have bought this coffee from ‘Miliki-mikuu” down the road for a cheaper price, but we walked in here because for a little extra cash, we could access free wifi, comfy seating, air conditioning and even network with other businessmen. Buying a house, typically in a serviced/gated area as against building on lands, on the city outskirts, is like buying from this café rather than from Miliki-mikuu’s. The price may be higher, but the value is greater. Kwame, are you convinced? … Kwame ??? …  Kwame was in deep thought….  Was he converted? Your guess is as good as my coffee.

Written by Cyril Nii Ayitey Tetteh

Business Development & Marketing Manager

Emerald Properties.

 

This article was first published in the Business Finder, April 7 edition, in our new column, REAL ESTATE 101

This is the first of many more to come as the Business Finder newspaper will publish an article from Emerald Properties every week going forward.

 

CategoriesUncategorized

Real Estate/Housing Industry Heating up in Ghana

There has been a sharp rise in real estate in Ghana since 2000, especially in the area of housing. This is
attributed to the fact that the savvy investors are paying more attention to Africa, where the retail and residential property market is growing rapidly and dynamically in the face of instability of world economic growth.

This new surge in real estate development,  specifically in Accra, Ghana has created an avenue for investment and returns. Yes that’s right!, if you invest in real estate (especially in high end real estate) and you play your cards right, you could generate a lot of money. Real estate can be the best traditional investment one could ever make, and here are but a few of the reasons why:

1. Real estate generates higher yields thereby outperforming equities.

2. Most people feel more in control of their investment as they can see and touch their investment

3. People will always need accommodation, and expatriates and foreign investors will always come and go and will need a place to live while conducting business in the country, so even in a recession the housing industry remains the least affected as compared to other sectors like the stock market.

Watch this space for more information on real estate and housing trends in Ghana.

Contact Emerald Properties

info@emeraldpropertiesgh.com

+233 302 78 1857, +233 245 709 285, +233 202 222 331, +233 242012727

CategoriesUncategorized

Are You Thinking Of Investing In Real Estate?

When one invests in real estate, the goal is to mature one’s money in order to have extra in the future. One has to be strategic in their thinking by making sure they generate enough profit to be able to cover everything from the costs it takes to own the real estate investment as well as the taxes to be paid on it.

Let’s have a look at the game of Monopoly as a basic real investing simulator. To win, you have to be very money savvy. Gauging and being very analytical in considering what real estate to buy in monopoly land in addition to leaving enough cash on hand could make you a winner. On the flip-side, you could lose if you buy every real estate venture you seem fit without thinking and saving enough money to pay for other financial obligations. That leaves you out of cash and no cash means you have to start selling off the assets you acquired with a major price cut from the original price you bought them.

Take this principle and apply it to real world. Real estate investing is a real life monopoly. Buy properties, avoid bankruptcy, and generate rent so that you can buy even more properties. Simple? Maybe but remember “simple” doesn’t always mean “easy”. If a mistake is made along the way, you could end up in a huge financial loss. So how do you make sure you get your monies worth when real estate investing? Check out 4 types of real estate investing that can help you become a real estate investor guru.

1. Cash Flow Income: This type of real estate investment focuses on buying a real estate property, such as an apartment building or house, and operating it so you collect a stream of cash from rent, which is the money a tenant, pays you to use your property for a specific amount of time. Cash flow income can be generated from apartment buildings, rental houses, office buildings, well-run storage units, car washes and more.

2. Real Estate Appreciation: This is when the property becomes more valuable due to a change in the real estate market. This type of change could either be that the land around your property is becoming busier with an inclusion of a development such as a major shopping center close by, or certain upgrades you may put into your property to make it more attractive to potential buyers or renters. Real estate appreciation can be tricky and is riskier than investing for cash flow income.

3. Real Estate Related Income: This is income generated by “specialists” in the real estate industry such as real estate brokers, who make money through commissions from buying and selling property, or real estate management companies who get to keep a percentage of rents in exchange for managing and maintaining a property.

4. Ancillary Real Estate Investment Income: For some real estate investments, this can be a huge source of profit. Ancillary real estate investment income includes things like laundry facilities in low-rent apartments or vending machines in office buildings. In effect, they serve as mini-businesses within a bigger real estate investment, allowing you to make money from a wide collection of customers.

 

Contact Emerald Properties

info@emeraldpropertiesgh.com

+233 302 78 1857, +233 245 709 285, +233 202 222 331

CategoriesUncategorized

New Website Officially Launched!

Our new website is officially live. At Emerald Properties, we help our clients live an elegant lifestyle at the heights of modern splendor! Experience the luxury of owning one of the most prestigious buildings and apartments of Emerald Properties, rich with every contemporary comfort. The new Emerald Website reflects an architectural brilliance aimed to delight our customers .We have luxurious Homes with great value…Welcome aboard!
website screenshot

CategoriesGeneral

Last chance to buy: only six units left at Sapphire Court and Jade Court

Emerald Propertues Luxury ApartmentEmerald Properties, the Ghanaian property developer that develops luxury, great value homes in prime locations of Accra, has announced that only six units remain at its upcoming developments:

  • Jade Court – High-end residential apartment blocks in North Ridge, to be completed by December 2013
    Remaining units: 1 bed (84m², $180,000); 3 bed (166m², $390,000); 3 bed penthouse (204 m², $490,000)
  • Sapphire Court – Luxury ultra-modern residential apartments in East Cantonments to be completed by June 2014
    Remaining units: 2 bed (2 units remain, 120m², $288,000); 3 bed (150m², $360,000)

With rental yields of up to 12% and the Ghanaian property market experiencing steady growth, there has never been a better time to buy an Emerald home so get in touch now to make an offer.

CategoriesCompany General

Emerald launches Emerald Properties Referral Scheme

 Emerald Properties is delighted to announce the launch of the Emerald Properties Referral Scheme (EPRS), which could earn you a sizeable cash sum for free.

The EPRS is very simple – all you have to do is refer a friend to us who you think would be interested in purchasing a great value, luxury Emerald home. If they end up purchasing one of our properties, you will receive a referral fee upon completion for 2.5% of the total purchase price.

To celebrate the scheme, from now until October 2013, we are offering a special referral rate of 2.5% for mortgage buyers and a significant 3% for cash buyers so there has never been a better time to refer a friend and reap the rewards!

To put this in perspective, a 3% referral fee for the penthouse suite of our latest luxury development Jade Court Annex in North Ridge is an incredible $14,700!

To make the most of this offer, refer a friend and ask them to cite the EPRS .Or why not make a great investment decision and buy an Emerald home yourself. Call us on: +233 (0) 302 781857 or email info@emeraldpropertiesgh.com today.

CategoriesCompany

Emerald properties provide excellent returns on investment

Emerald Properties has today announced new research that has found that for home owners and buy-to-let investors, Emerald Properties presents an unparalleled investment opportunity.

  • Emerald properties offer excellent value without compromising on quality (on average our homes are 28% cheaper than our competitors)
  • The average rental yield on an Emerald property is 12% per annum (3.5% more than our competitors). This means buyers of an Emerald home can recover the cost of the property within an estimated period of eight years only from the rental income compared to 12.5 years if they were to buy a competitor property*
  • In addition to the rental income, a prospective owner of an Emerald property is also likely to benefit from capital appreciation due to the unprecedented growth in property prices in the Ghanaian housing market over the last few years. So don’t waste any more time, get in touch with us today to buy an Emerald home.

*All figures based on proprietary research carried out in 2012 comparing a 3 bedroom unit at Sapphire Court and 3 bedroom units at 14 key competitors